Audit
The Audit answers whether the credibility exists today for the twenty conversations to happen.
A confidential paid diagnostic. €2,500. Two to three business days. Same-meeting recommendation. Follow-up only when you ask for it.
Who the Audit is for.
The Audit is for European B2B CEOs considering whether HMG is the right partner. It answers three questions:
- What does the CEO's current public record look like to a serious peer, compared to key competitors?
- Where are the specific gaps in credibility that would prevent peer conversations from happening?
- What are the actionable next steps, and is HMG the right partner to execute them?
The Audit is not a sales call. It is a paid diagnostic that always produces actionable direction. HMG's recommendation may be self-execution guidance, a Sprint, or a qualified Program.
What the Audit produces.
You receive a confidential written diagnosis, structured in five parts.
PART 1
Executive summary and gap analysis
A clear account of what serious peers can currently find, understand, and verify about the CEO. A dimension-by-dimension assessment across findability, owned public record, third-party evidence, narrative clarity, and commercial relevance.
PART 2
Diagnostic evidence
For each dimension: what exists, what is missing, and what the gap means in your actual decision environment. Includes screenshots of what serious stakeholders see today when they look you up.
PART 3
Competitive benchmark
The same diagnostic applied to two selected competitors from your market. Where they sit on each dimension. Where they are stronger. Where you have room to move ahead.
PART 4
The narrative question
A single page that lists the CEO's real background, achievements, and perspectives, then asks which one is the spine. This is the diagnostic moment: several strong elements that do not yet form a coherent public narrative.
PART 5
Recommendation
Self-execution guidance, a Sprint, or a qualified Program. Every Audit produces actionable direction. No disguised sales material.
How the Audit works.
What the Audit is not.
The Audit is not a social-media audit, a personal-brand audit, a free sales diagnosis, or a vanity score.
It does not promise a commercial outcome. It gives you a clearer basis for deciding what to address first, and whether HMG is the right partner for the next step.
Investment and terms.
How your data is used.
Audit data from all HMG engagements is aggregated and used, in anonymised form, for HMG's ongoing research on CEO credibility across European B2B. Your name, company, and any identifying detail are never disclosed.
Audit questions.
Is the Audit a sales call?
No. It is a paid diagnostic. HMG presents the evidence and makes an explicit recommendation in the same meeting. You are not required to continue with HMG.
Does the Audit always lead to HMG engagement?
No. Every Audit produces actionable direction, but that direction may be self-execution guidance if HMG is not the right partner. The Audit is worth €2,500 regardless of which path is recommended.
Do I need to spend time on the measurement?
No CEO measurement time is required while HMG produces the diagnostic. HMG may need limited context at commissioning and a private presentation meeting once the diagnostic is ready.
Does the Audit guarantee a commercial result?
No. It identifies the credibility gap and its relevance to the company's decision environment. Whether Sprint or Program work produces commercial outcomes depends on execution, product-market fit, and buyer intent.
Can we use the diagnosis without engaging HMG?
Yes. The Audit stands alone. Take the document and act on it independently, use another partner, or take no further action.
Is the Audit confidential?
Yes. HMG does not publish your diagnosis, findings, or the fact of the engagement without explicit written permission. Aggregate anonymised data is used for HMG's ongoing research only.
Book the Audit.
Confidential paid diagnostic. Every Audit produces actionable direction.
€2,500
Investment
2 to 3 days
Delivery
Same meeting
Recommendation
Follow-up only when you request it. Choose a time below.